Prof. Dr. Heiko Gebauer

Heiko Gebauer

Contact Press / Media

Prof. Dr. Heiko Gebauer

Senior Expert, Data and Platform Based Value Creation Unit

Fraunhofer Center for International Management and Knowledge Economy IMW
Neumarkt 9-19
04109 Leipzig, Germany

Phone +49 341 231039-163

Fax +49 341 231039-9163

Areas of Expertise

  • Transformation from product manufacturers to service providers
  • Digital business models for capital goods manufacturers
  • Service innovation
  • Business model innovation in developing countries
  • International and strategic management

 

Professional Development

Prof. Dr. Heiko Gebauer has been working at Fraunhofer IMW since March, 2018. First a student of business administration at the Friedrich Schiller University in Jena, Gebauer received his doctorate from the Institute of Technology Management at the University of St. Gallen between in 2004.

Subsequently, Prof. Dr. Gebauer was awarded a professorship at the University of St. Gallen with a research focus on the transformation from producer to manufacturing service provider and was appointed as a private lecturer there in 2010. Since 2011, he has lead a research group from the ETH Network in Zurich and since 2016, has been a visiting professor for international and strategic management at the University of Linköping in Sweden.

In numerous industrial companies Prof. Dr. Gebauer gained the experience, which he puts to use while addressing the topic of innovation in developing countries. In this capacity, he is working on various projects, specifically those dealing with access to clean drinking water, improved sanitation and reliable energy supplies.

Publications

Jahr
Year
Titel/Autor:in
Title/Author
Publikationstyp
Publication Type
2022 Patterns of business model innovation for advancing IoT platforms
Markfort, Lino; Arzt, Alexander; Kögler, Philipp; Jung, Sven; Gebauer, Heiko; Haugk, Sebastian; Leyh, Christian; Wortmann, Felix
Zeitschriftenaufsatz
Journal Article
2021 Digital servitization: Crossing the perspectives of digitization and servitization. Editorial
Gebauer, Heiko; Paiola, Marco; Saccani, Nicola; Rapaccini, Mario
Editorial
2021 PLATON: Digitale Plattformen für den Leitmarkt Wasserstoff. H2 × EE × P1011 < 1,5
Gebauer, Heiko; Arzt, Alexander; Haugk, Sebastian; Schuster, Tassilo; Bühler, Lydia; Pflaum, Alexander; Klingler, Anna-Lena; Tagalidou, Nektaria; Fronemann, Nora
Bericht
Report
2021 PLATON - digitale Plattformen für den Leitmarkt Wasserstoff. Empirische Studienergebnisse
Tagalidou, Nektaria; Klingler, Anna-Lena; Fronemann, Nora; Schuster, Tassilo; Bühler, Lydia; Gebauer, Heiko; Arzt, Alexander; Haugk, Sebastian
Studie
Study
2021 White Paper »RESYST«. Resiliente Wertschöpfung in der produzierenden Industrie - innovativ, erfolgreich, krisenfest
Buß, Dominik; Gebauer, Heiko; Glawar, Robert; Heller, Thomas; Klan, Steffen; Knothe, Thomas; Kohl, Holger; Sai, Brandon; Schmidtke, Niels; Stenzel, Fabian; Werner, Markus; Wilms, Marcel
Bericht
Report
2020 Business Model Dynamics for Increasing Revenue through Digital Offerings. Executive Paper
Gebauer, Heiko; Arzt, Alexander
Konferenzbeitrag
Conference Paper
2020 Sterben Innovationen im Verkauf?
Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2020 Firm boundaries in servitization: Interplay and repositioning practices
Huikkola, T.; Rabetino, R.; Kohtamäki, M.; Gebauer, H.
Zeitschriftenaufsatz
Journal Article
2020 How to convert digital offerings into revenue enhancement - Conceptualizing business model dynamics through explorative case studies
Gebauer, H.; Arzt, A.; Kohtamäki, M.; Lamprecht, C.; Parida, V.; Witell, L.; Wortmann, F.
Zeitschriftenaufsatz
Journal Article
2020 From selling assets to delivering equipment-as-a-service. Executive Paper
Knapp, Johanna; Lamprecht, Claudio; Gebauer, Heiko; Wortmann, Felix
Konferenzbeitrag
Conference Paper
2020 The relationship between digitalization and servitization: The role of servitization in capturing the financial potential of digitalization
Kohtamäki, Marko; Parida, Vinit; Patel, Pankaj C.; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2020 Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms
Paiola, M.; Gebauer, H.
Zeitschriftenaufsatz
Journal Article
2020 Wachstumspfade zur Überwindung des Digitalisierungsparadoxes
Posselt, Thorsten; Gebauer, Heiko; Arzt, Alexander
Aufsatz in Buch
Book Article
2020 Business Ecosystems for Digital Servitization
Arzt, Alexander; Haugk, Sebastian; Gebauer, Heiko
Konferenzbeitrag
Conference Paper
2020 Evaluation of Digital Business Model Opportunities
Linde, L.; Sjödin, D.; Parida, V.; Gebauer, H.
Zeitschriftenaufsatz
Journal Article
2020 Growth paths for overcoming the digitalization paradox
Gebauer, Heiko; Fleisch, Elgar; Lamprecht, Claudio; Wortmann, Felix
Zeitschriftenaufsatz
Journal Article
2020 Business Model Patterns of IOT Platforms in the B2B Context
Markfort, Lino; Kögler, Philipp; Arzt, Alexander; Gebauer, Heiko
Konferenzbeitrag
Conference Paper
2019 Regional benefits of servitization processes: Evidence from the wind-to-energy industry
Gebauer, Heiko; Binz, Christian
Zeitschriftenaufsatz
Journal Article
2019 Winning the service market when the core product technologies are changing
Glaa, Besma; Gebauer, Heiko; Witell, Lars
Konferenzbeitrag
Conference Paper
2019 Innovation challenges of utilities in informal settlements: Combining a capabilities and regime perspective
Welie, Mara J. van; Truffer, Bernhard; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2019 External growth - an option for achieving service growth in industrial companies
Gebauer, Heiko; Valtakoski, Aku; Witell, Lars
Konferenzbeitrag
Conference Paper
2019 A Configurational Approach to Servitization: Review and Research Directions
Kohtamäki, Marko; Henneberg, Stephan C.; Martinez, Veronica; Kimita, Koji; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2019 Extending the Base-of-the-Pyramid Concept
Joncourt, Simon; Gebauer, Heiko; Reynoso, Javier; Cabrera, Karla; Valdes, Ana; Greve, Katharina
Zeitschriftenaufsatz
Journal Article
2019 Servitization: A contemporary thematic review of four major research streams
Raddats, Chris; Kowalkowski, Christian; Benedettini, Ornella; Burton, Jamie; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2019 Internet of Things Plattformen als Chance für Industrieunternehmen: Der Bedarf angewandter Forschung zur Orientierung für Industrie und Politik
Posselt, Thorsten; Gebauer, Heiko; Arzt, Alexander
Bericht
Report
2019 Driving Process Innovation with IoT Field Data
Bilgeri, Dominik; Gebauer, Heiko; Fleisch, Elgar; Wortmann, Felix
Zeitschriftenaufsatz
Journal Article
2019 Geld verdienen im IoT - aber wie?
Wortmann, F.; Bilgeri, Dominik; Gebauer, H.; Lamprecht, C.; Fleisch, E.
Zeitschriftenaufsatz
Journal Article
2019 Digital servitization business models in ecosystems: A theory of the firm
Kohtamäki, M.; Parida, V.; Oghazi, P.; Gebauer, H.; Baines, T.
Zeitschriftenaufsatz
Journal Article
2019 Wachstumspfade bei der Digitalisierung von Geschäftsmodellen in Industrieunternehmen
Arzt, Alexander; Gebauer, Heiko; Posselt, Thorsten
Bericht
Report
2019 Steering manufacturing firms towards IoT enabled service and product business
Lamprecht, Claudio; Gebauer, Heiko; Fleisch, Elgar; Wortmann, Felix; Gessmann, Timo
Konferenzbeitrag
Conference Paper
2018 Incremental and radical open service innovation
Myhren, Per; Gustafsson, Anders; Gebauer, Heiko; Witell, Lars
Zeitschriftenaufsatz
Journal Article
2018 Digital transformation as an enabler for advanced services in the sanitation sector
Saul, Caroline Jennings; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2018 Born solution providers - dynamic capabilities for providing solutions
Saul, Caroline Jennings; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2017 A bricolage perspective on service innovation
Witell, Lars; Gebauer, Heiko; Jaakkola, Elina; Hammedi, Wafa; Patricio, Lia; Perks, Helen
Zeitschriftenaufsatz
Journal Article
2017 Competing in business-to-business sectors through pay-per-use services
Gebauer, Heiko; Haldimann, Mirella; Saul, Caroline Jennings
Zeitschriftenaufsatz
Journal Article
2017 When one business model is not enough for a social business
Gebauer, Heiko; Saul, Caroline Jennings; Haldimann, Mirella; Kramer, S.
Zeitschriftenaufsatz
Journal Article
2017 Early testing of new sanitation technology for urban slums: The case of the Blue Diversion Toilet
Tobias, Robert; O'Keefe, Mark; Künzle, Rahel; Gebauer, Heiko; Gründl, Harald; Morgenroth, Eberhard; Pronk, Wouter; Larsen, Tove A.
Zeitschriftenaufsatz
Journal Article
2017 Service growth in product firms: Past, present, and future
Kowalkowski, Christian; Gebauer, Heiko; Oliva, Rogelio
Zeitschriftenaufsatz
Journal Article
2017 Servitization and deservitization: Overview, concepts, and definitions
Kowalkowski, Christian; Gebauer, Heiko; Kamp, Bart; Parry, Glenn
Zeitschriftenaufsatz
Journal Article
2017 A typology for management innovations: Analyzing the actual state of art and conducting case study research
Gebauer, Heiko; Haldimann, M.; Jennings Saul, C.
Zeitschriftenaufsatz
Journal Article
2017 Business model innovations for overcoming barriers in the base-of-the-pyramid market
Gebauer, Heiko; Haldimann, Mirella; Saul, Caroline Jennings
Zeitschriftenaufsatz
Journal Article
2017 Strategy map of servitization
Rabetino, Rodrigo; Kohtamäki, Marko; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2017 Business model innovation in base of the pyramid markets
Gebauer, Heiko; Saul, Caroline Jennings; Haldimann, Mirella
Zeitschriftenaufsatz
Journal Article
2017 Organizational capabilities for pay-per-use services in product-oriented companies
Gebauer, Heiko; Saul, Caroline Jennings; Haldimann, Mirella; Gustafsson, Anders
Zeitschriftenaufsatz
Journal Article
2016 Services in product-oriented companies: Past, present, and future
Gebauer, Heiko; Joncourt, Simon; Saul, Caroline Jennings
Zeitschriftenaufsatz
Journal Article
2016 Do sales models influence the purchase and use of ceramic filters in rural areas of Kenya and Bolivia?
Meierhofer, Regula; Flückiger, Ava Carina; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2015 What service transition? Rethinking established assumptions about manufacturers' service-led growth strategies
Kowalkowski, Christian; Windahl, Charlotta; Kindström, Daniel; Gebauer, Heiko
Zeitschriftenaufsatz
Journal Article
2015 Blue diversion: A new approach to sanitation in informal settlements
Larsen, Tove A.; Gebauer, Heiko; Gründl, Harald; Künzle, Rahel; Lüthi, Christoph; Messmer, Ulrike; Morgenroth, Eberhard; Niwagaba, Charles B.; Ranner, Bernhard
Zeitschriftenaufsatz
Journal Article
2015 Absorptive capacity (of organizations)
Gebauer, Heiko; Worch, Hagen
Aufsatz in Buch
Book Article
2014 Value Innovations in Electricity Utilities
Gebauer, Heiko; Worch, Hagen; Truffer, Bernhard
Aufsatz in Buch
Book Article
Diese Liste ist ein Auszug aus der Publikationsplattform Fraunhofer-Publica

This list has been generated from the publication platform Fraunhofer-Publica

Further Talks and Conference Contributions

2019

  • Gebauer, H. (2019). Kick-off of the project “Data Mining and Value Creation“. Fraunhofer IMW, Leipzig. 5.11.2019.
  • Gebauer, H. (2019). Zukunft der Wertschöpfung in Sachsen. Talk at Studium universale. Leipzig University. 30.10.2019.
  • Gebauer, H. (2019). Wie wird KI zur Kernkompetenz in meinem Unternehmen mit/trotz Ethik? Innovation Table KI & Ethik. Forum für digitale Ethik, Deutsche Telekom AG, Berlin. 17.10.2019.
  • Gebauer, H. (2019). Impuls: Zukunft der (digitalen) Wertschöpfung in Sachsen. Symposium “Digitale Transformation und Innovation“. SMWA, SMWK, Dresden. 7.10.2019.
  • Gebauer, H. (2019). Meeting of the adversory board. Sächsischer Beirat für Digitale Wertschöpfung, Leipzig. 16.5.2019.

Research Day Poster

The Fraunhofer IMW holds an annual Research Day, where the research fellows present their latest research projects. Here you can find the poster presentations of Heiko Gebauer.

Poster Research Day 2020

Von der Konnektivität zum (digitalen) Umsatz

Poster Research Day 2020

Datengetriebene Wertschöpfung auf IOT-Plattformen

Poster Research Day 2019

Data Mining und Wertschöpfung

Daten- und Nutzeninventur