Just what the full extent of the impact that the corona pandemic will have on small and medium-sized companies in Germany, Europe and worldwide is not yet completely foreseeable. However, the crisis is rapidly advancing one aspect that allows us to continue research and work with you at a healthy distance: digitization.
Assistance is provided, among others, by the team of the SME 4.0 Competence Center eStandards at Fraunhofer IMW, which supports the development of new digital services and business models. In this newsletter we focus on selected research projects and publications of Fraunhofer IMW on digitization. The research project EXPRESS: Digital Experimental Field is investigating data-driven networking and digitization in agriculture in cooperation with practitioners. In a recently published case study in Harvard Business Manager, Prof. Dr. Heiko Gebauer, project head of the Data Mining and Value Creation project at Fraunhofer IMW, focused on the challenges of digital transformation for companies. There is still a lot of potential in the area of digitization and health and in the current situation this has become evidently clear. As a result we present a study on digitization in the health insurance market. Whether and how a digital patient model is possible is investigated by the Fraunhofer lead project MED²ICIN, which combines the competencies of seven Fraunhofer institutes.
Stay healthy. Society, business, science and politics will work together to overcome this crisis and learn to live and work with the pandemic. As a socio-economic institute of the Fraunhofer-Gesellschaft, we support #FraunhofervsCorona
Prof. Dr. Thorsten Posselt