Research-based support for the design, improvement, and supervision of the implementation of new business models represents our central offer to our clients in economy and industry. Fraunhofer IMW has developed tools to assist businesses in identifying an advantageous market position. This toolbox enables companies to systematically develop, analyze, and continually improve their business models. These tools meet scientific standards and have been tested in the field. The added value for clients is to achieve higher profitability in the long term.