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The collaborative research project "DataLab WestSax" - Future and Value Creation Lab West Saxony - a regional catalyst for data-based value creation - aims to leverage untapped potential of data for value creation purposes. Prof. Heiko Gebauer's team at the Fraunhofer Center for International Management and Knowledge Economy IMW in Leipzig and Prof. Christoph Laroque's team at the West Saxon University of Applied Sciences Zwickau will receive a total of 1.5 million euros in financial support from the simul⁺ innovation hub of the Saxon State Ministry for Regional Development (SMR). This will enable both private and public/municipal companies in the West Saxony region to test adapted digital technologies and data utilization processes.
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